Job: Powerhouse Website re-design with initial SEO (search engine optimization), enhanced lead building and club features.
Client: Pete Sandrev
Powerhouse Project Breakdown:
- Primary Issues: Poor design (mobile functionality, desktop functionality). Poor structure (SEO, content, missing home slideshow). Facebook page linking to corporate instead of individual club (at the top for the social network icons). Zero emphasis on personal training (as a result, zero indexed links for pt related context and therefore not found anywhere on first 5 pages of Google for “personal training Avon”).
- Redesign website (see: https://onyxhealthclub.com for most recent GYM related work)
- Focus on lead building.
- Improve SEO via keyword enrichment, relevance, alt/img tags, h1-h6 tags, content (additional pages – PT, info related). Translates into additional traffic and revenue.
- Allow snap purchases (impulsive buyer misses currently without snap membership purchase availability).
- Free 1 year hosting from the moment of completion (for The Wine Room I would surmise that Powerhouse provides free hosting for Franchisees?, if not then will include Powerhouse Avon as well).
- Free 30 days maintenance (if you have an update, page alteration, addition, etc, covered within 30 days).
- Free 30 days SEO (seo tweaks and updates, FB caching, sitemaps, index submissions, etc.)
- Free backups (sites are backed up via scheduled 72 hour snapshots).
- 24/7 Support (via http://rjhdesigns.net/support, 440-665-9105 (text/phone) or email email@example.com)
- Powerhouse Gym Website: $800.00 (one time fee)
- Total: $800
- 50% required upfront deposit previously paid.
- Deposit Paid: $400
Final Payment Information
- Total Owed: $400
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MAINTENANCE: Maintenance services after the free 30 day period are billed at $160 p/month in advance. PIF (paid in full) maintenance accounts are $1,600 p/year (2 months free). Maintenance consists of page updates, 1 new plugin/add-on per month (or if PIF 12 at any time, $150 per additional), minor changes and alterations, website backups and catastrophic protection against errors, hacks, security vulnerabilities, and any and all issues that may arise from your website.
SEO (Search Engine Optimization): Initial 30 day SEO is always included, however, SEO is a consistent and prolonged endeavor. Scope results are 4-6 months for rankability via content enriched articles, backlinks and blackhat techniques. See: Forbes How Long Does SEO Take? for more information. Also includes consistent SEO upkeep, analyzing and alterations to said niche. SEO is billed at $300 p/month in advance per site. PIF (paid in full) SEO accounts are $3,000 p/year (2 months free & free monthly maintenance included on PIF accounts).
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